Privacy Policy

NovaGene Labs Privacy Policy

Last updated: July 28, 2025

This Privacy Policy describes how NovaGene Labs (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from novagenelabs.com (the "Site") or otherwise communicate with us (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date and take any other steps required by applicable law.

How We Collect and Use Your Personal Information

To provide the Services, we collect and have collected over the past 12 months personal information about you from a variety of sources, as set out below. The information that we collect and use varies depending on how you interact with us.

In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

What Personal Information We Collect

Information We Collect Directly from You

Information that you directly submit to us through our Services may include:

- Basic contact details including your name, address, phone number, email

- Order information including your name, billing address, shipping address, payment confirmation, email address, phone number

- Account information including your username, password, security questions

- Shopping information including the items you view, put in your cart or add to your wishlist

- Customer support information including the information you choose to include in communications with us, for example, when sending a message through the Services

Some features of the Services may require you to directly provide us with certain information about yourself. You may elect not to provide this information, but doing so may prevent you from using or accessing these features.

Information We Collect through Cookies

We also automatically collect certain information about your interaction with the Services ("Usage Data"). To do this, we may use cookies, pixels and similar technologies ("Cookies"). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, information about your network connection, your IP address and other information regarding your interaction with the Services.

In addition, you agree to our Messaging Terms and Messaging Privacy Policy.

Information We Obtain from Third Parties

We may obtain information about you from third parties, including vendors and service providers who collect information on our behalf, such as:

- Companies who support our Site and Services, such as Shopify

- Our payment processors, who collect payment information (e.g., bank account, credit or debit card information, billing address) to process your payment in order to fulfill your orders

- Marketing and analytics partners who collect data through tracking technologies such as pixels, web beacons, SDKs, third-party libraries, and cookies

Any information we obtain from third parties will be treated in accordance with this Privacy Policy. We are not responsible for the accuracy or policies of third parties. Please see Third Party Websites and Links for more information.

How We Use Your Personal Information

- Providing Products and Services: To process transactions, fulfill orders, manage your account, and provide related services

- Marketing and Advertising: To send promotional emails or texts, display ads, or personalize marketing content

- Security and Fraud Prevention: To detect or prevent fraud, abuse, or unauthorized access

- Customer Communication: To respond to your questions, provide updates, or request feedback

Cookies

We use Cookies to improve your browsing experience, analyze site performance, and provide personalized content. For more about the cookies used by Shopify, visit: https://www.shopify.com/legal/cookies

You can usually disable cookies through your browser settings, but doing so may impact functionality.

How We Disclose Personal Information

We may share your personal information under the following circumstances:

- With vendors and service providers (e.g., shipping, payment processing, customer support)

- With marketing and advertising partners, including Shopify

- With your consent or at your direction

- With affiliates and internal teams

- To comply with legal obligations or in connection with a business transfer (e.g., sale or merger)

Categories of Information Disclosed in the Past 12 Months:

We do not use or disclose sensitive personal information to infer characteristics about you.

User Generated Content

Any product reviews or other content you post publicly on our Site may be visible to others. We cannot control how this information is used by third parties.

Third Party Websites and Links

Our Site may contain links to third-party websites or platforms. We are not responsible for the privacy, security, or practices of these sites. Please review their policies before submitting your data.

Security and Retention of Your Information

We implement reasonable security measures, but no system is fully secure. Please avoid sending sensitive data through unsecured channels.

We retain your information for as long as necessary to fulfill the purposes outlined in this policy or as required by law.

Your Rights and Choices

Depending on your jurisdiction, you may have the right to:

- Access the personal information we hold about you

- Request correction or deletion of your data

- Object to or restrict processing

- Request data portability

- Withdraw consent where applicable

- Appeal decisions related to your privacy requests

- Opt out of marketing communications via the unsubscribe link in our emails

You may exercise these rights by contacting us using the information below. We may request verification of your identity.

Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, contact us at:

NovaGene Labs
Email: hello@novagenelabs.com
Address: 555 W 5th St #35, Los Angeles, CA 90013, United States